Change management feedback goes visual with

Story Snaps



This unique survey leverages the power and ease of texts and selfies. Participants answer questions with a photo and a note to share their experience of place. The result, a searchable collection of visual answers, illustrates for decision makers what the occupants see and feel about their physical environment. It tells the subjective story that complements objective data (e.g. from utilization studies), and invites any group of stakeholders into the change process.


If a survey asks “rate how well you like your desk,” the answer always reduces down to some version of “It’s OK.”

But ask “show us your favorite places to work” and you open up a new world. Collect THAT information.


“I liked going around and taking pictures. It was not that big of a commitment. My favorite part was feeling like I had a voice to share my thoughts and feedback on our work space.”

I really enjoyed being able to share unique places and their importance.  For instance, one of the questions led me to take a photo of the parking lot because it is my absolute least favorite spot in the office, I don’t think I would have ever thought about the parking lot as a part of the office without the ability of taking photos. 

“Through the use of the photos it also opened up dialogue about the photos that others were taking – I loved the collaborative process and idea sharing that this created."

I would recommend the process to the rank and file employee who usually doesn’t get heard on these sorts of things.  This is a great visual avenue to get your opinions considered for a major upcoming change” 


  • Ask qualitative questions like "Where do you do your most creative work?"

  • Harness the power of the selfie and see the workplace through their eyes.

  • A fun and engaging way to get visuals with notes as feedback from employees.

  • Browse photos and notes by question, by participant, or search for key words in comments to find patterns.

  • Send emails or texts to participants from the admin portal to encourage participation, change deadlines, or clarify expectations.


Download a short white paper describing the experience of participants in several Story Snaps (formerly known as Camera Journal) projects.